Summer 2018 saw Octagon stretched to the limit. With the World Cup in full swing, much of their focus was on Russia.
However, Budweiser’s Bud Boat needed to sail down the River Thames accommodating thousands of football fans over a four-week period. And as the major sponsor of Wimbledon, Stella Artois had a complex hospitality schedule to manage.
To ensure everything ran smoothly, Octagon needed a specialist software tool to support their events team during this busy period.